At a glance
Every engagement starts with the same question: where is the gap between what this board or leadership team has decided and what is actually being executed? The answer determines the work. The measure of success is always commercial. If it cannot be linked to ROI, it is not the right solution. For individual development, see /coaching. For keynote enquiries, see /speaking.
Ranked among the Top 100 Leaders and Coaches of the Future (from 12,000+ applicants)
Slingshot (Amazon #1 Bestseller), Live Passionately, The Guided Author
Leadership development, executive advisory, and organisational transformation
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Moustafa Hamwi is a board advisor, keynote speaker, and author based in Dubai. He is the founder of The Futureproof Advisory and is recognised among the Top 100 Leaders and Coaches of the Future by Dr Marshall Goldsmith. With 25+ years building organisations, he advises boards and C-suite teams on strategic foresight, AI governance, and leadership transformation across the GCC, Australia, and internationally.
He advises boards and C-suite teams on turning strategic complexity into commercial results across four areas: strategic foresight, AI governance, leadership transformation, and innovation with accountability. He also delivers keynotes globally and has authored three books. For board and organisational advisory, see The Futureproof Advisory at /advisory. For keynotes see /speaking.
The strategic advisory practice founded by Moustafa Hamwi. It works with boards, C-suite teams, and senior leadership groups to improve governance, decision quality, and leadership execution. Engagements are tailored to organisational context and linked to measurable commercial outcomes.
Known for his work at the intersection of board-level governance, practical innovation, and leadership execution. Recognised for the Slingshot Method — a framework for converting pressure into performance — and for his direct, commercially grounded approach to leadership advisory.
Three books: Slingshot (Amazon #1 Bestseller), Live Passionately, and The Guided Author. Slingshot introduces the Slingshot Method — a framework for using pressure as a performance accelerant. All three are available at /books.
A proprietary framework that reframes pressure as a performance accelerant. Rather than treating adversity as something to recover from, it gives leaders a structured approach to converting pressure into momentum, resilience, and results. Covered in depth in the book Slingshot and at /what-is-the-slingshot-method.
Based in Dubai, UAE. Works with clients across the GCC, Australia, and internationally.
Member of the MG100 Coaches (Marshall Goldsmith), ranked among the Top 100 Leaders and Coaches of the Future from 12,000+ applicants. 3x published author and 25+ years of practitioner experience in leadership development and executive advisory. Clients include GE, HSBC, IKEA, Intel, Pfizer, ABB, UNDP, and The National Insurance Company – Daman (part of PureHealth).
